Growing our businesses and
our stories one day at a time

Building our businesses and
our stories one day at a time

Building our businesses and our stories one day at a time

Getting past hidden faces

Getting past hidden faces an opportunity for your brand. That sounds a bit strange, doesn't it? Prosopagnosia is the term for face blindness. Some people, including famous people, deal with it. During this public health emergency, we all have issues recognizing people...

Finding the right helpers

Finding the right helpers for you is always important, no matter if it's a doctor, solar company, or website designer. I was reminded of this, once again, on a recent trip to see a doctor. I saw a neurologist at Stanford a few days ago. And I left frustrated. It's...

Love the work

Love the work is a saying that I saw on my Twitter feed recently. I can't get it out of my head now. The saying struck a chord with me because I've been goofing off too much. Not goofing off as in not doing much that I think is productive. I mean goofing off by...

The WordPress platform

The WordPress platform is the best choice if you want to use a content management system (CMS).  The flavor of WordPress depends on what you need from a website. If you want only to blog and you don't care if you have wordpress.com in your website address (or URL),...

Easy and cheap website design options

Easy and cheap website design options abound if you have little (or no) budget. So, what's the catch? You're right -- there's more than one. Let's start with the basics first. You may have seen or heard ads online promoting these web builder sites: Squarespace Wix...

Content management systems

Content management systems (CMSs) let you create a website without getting into the code (much). They also provide a user interface that's easy to use (somewhat). That is, a CMS has menus, checkboxes, fields, and buttons that help make your life easier. As you use a...

Finding software to code your site

Finding software to code your site is both easier and harder than you may think. When I say software to code, I mean programs that let you design a website in two ways. One way is to design visually. That is, you can use tools to add building blocks to your site and...

Building your website

Building your website is a step-by-step process. The two most important things in this life are time and money, in that order. It's hard to know how to allocate them when you don't know what tools are available. Two Questions So, take a moment to ask yourself two...

Don’t forget website basics

Don't forget website basics is a trite thing to say, sure. But it's trite just like saying don't forget to pack before you drive to the mountains in winter. So, here's what to think about before you start your (online) road trip. Your Domain Name You know your domain...

Writing for readability and search

Writing for readability and search is good for any written document, and especially for websites. Just as humans need to find information in a written document, search engines need to find your website. As of May 2020, I'm taking two web courses online at once. I've...

About Eric Butow

Eric is the owner of Butow Communications Group (BCG) in Jackson, California, which offers online marketing ROI improvement services for businesses. Eric has authored or co-authored 35 books and has also developed and taught networking, computing, and usability courses for Ed2Go, Virtual Training Company, California State University, Sacramento, and Udemy.

Articles

As TikTok Teeters…
This article Eric wrote for Entrepreneur.com talks about the state of TikTok and its major competitors as of August 31, 2020.

Lifewire Articles
The 14 topics available include Office 365 apps, Samsung technologies, finding gifts for every budget, and more.